1087. How to Build A Brand Without Burnout with Tina Wells

Today, I'm joined by Tina Wells, a brilliant business strategist, author, and founder of RLVNT Media, to discuss her methods for building your brand without burning out. At just 16 years old, Tina founded Buzz Marketing Group and worked with high-profile clients such as Dell, The Oprah Winfrey Network, Kroger, Apple, P&G, Johnson & Johnson, and American Eagle. If you're ready to reach your goals while maintaining harmony in your life, this episode is a must-listen!

In our conversation, Tina shares insights from her book, “The Elevation Approach,” which outlines her process for achieving work-life harmony and realizing your big ideas. Plus, she offers advice for giving yourself grace, accepting the challenges of pursuing your goals, and being open to flexibility in your planning stages.



Follow Tina: @tinawells

Purchase her book, The Elevation Approach



Follow me: @loriharder

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(0:42) Welcome back to another episode of Earn Your Happy. 

(3:54) Lori asks Tina, “What brought you to this place of wanting to help people build brands but do it in a way that wasn't going to totally burn them out.”

(5:19) Lori asks Tina, “How did your experience teaching 1000 students at Wharton come about?”

(9:14) Lori asks Tina, “What was one of the biggest things that you learned about yourself that pushed you to the edge around that experience?”

(10:37) Lori asks Tina, “How would you give yourself grace around not having to know it all?”

(12:35) Lori asks Tina, “What were a couple of pivotal moments for you that you're teaching everybody now?”

(14:22) Lori asks Tina, “How much flexibility should we be open to when planning, and what does that look like to go back and assess when the plan needs to change?”

(17:34) Lori asks Tina, “When do we know we need to get it out there?”

(19:29) Tina discusses her book, The Elevation Approach. 

(22:28) Lori asks Tina, “Is there a particular spot where you see a lot of people always get stuck? Or is it all different for different people?”

(23:40) Lori asks Tina,  “How do you structure your life?” 

(26:36) Lori asks Tina, “What is your favorite recreation right now?” 

(31:21) Lori asks Tina, “Do you have some different rituals that you kind of do throughout the week or when you're at home that brings in creativity as well?”

(37:36) Lori asks Tina, “Do you talk about community in your book at all?” 

(39:25) Lori asks Tina, “What is a friendtor?”

(41:18) Lori asks Tina, “Who exactly is your book for, and what do you want people to know about it?”