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856. How To Craft An Irresistible Offer For Your Digital Product (So It Practically Sells Itself) With Jess DeRose

Jess DeRose is back to talk about an amazing (and free!) three-day live experience for coaches, content creators and digital business owners in any stage of their business. The Digital Business Evolution Live Experience helps participants get clear about the foundations, marketing and sales for their big idea. She shares the vision for the event and what people can expect out of it. We discuss some of the challenges and mistakes that I’ve experienced with my own courses and how Jess will be addressing some of those at this event. Plus, Jess tells me all about her new podcast called Digital Business Evolution where she’s tackling all things entrepreneurship, leadership, investing, working with your spouse and business mindset!

 

IN THIS EPISODE, WE TALK ABOUT:

Why Jess finally took the leap and launched her podcast  The story behind The Digital Business Evolution Live Experience  How to know when you’ve got a good idea The three core elements to a successful launch  Common mistakes that Jess sees in the sales part of a launch  Narrowing down the content you want to share  The Digital Business Evolution Live Experience logistics

 

RESOURCES

Save your spot at the FREE 3-Day Live Experience: jessglazer.com/dbeliveexperience  Thanks to Jenni Kayne for sponsoring Earn Your Happy. Get 15% off your first order by using code LORI at checkout on jennikayne.com!   Sign up for The Spritz newsletter at litepink.com! Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH JESS

  • Follow Jess: @iamjessicaderose
  • Visit Jess’ website: jessglazer.com
  • Listen to Digital Business Evolution

 

CONNECT WITH LORI

  • Follow me: @loriharder
  • Follow Lite Pink: @drinklitepink
  • Follow Earn Your Happy: @earnyourhappy
  • Follow Girlfriends & Business: @girlfriendsandbusiness
  • Listen to Girlfriends & Business

 

GUEST BIO

A former celebrity personal trainer and elementary school teacher, Jess turned her once “cute side hustle” into a multi-million dollar business in 2 years.

Since leaving her teaching job in 2017 she has hired a team of incredible heart-centered leaders, served hundreds of clients, helped create over 10 million dollars in revenue for those clients and is committed to helping 100 entrepreneurs create 7-figure impact driven businesses (7 down, 93 to go!)

As a result of donation/awareness she and her husband built a school in Ghana, Africa with Pencils of Promise.

She’s been featured in The Wall Street Journal, Forbes, Yahoo Finance, The Today Show, Good Day New York, The New York Post, Shape Magazine.

Her mission is to cause a ripple effect and inspire change for generations to come; making a massive impact and leaving a lasting legacy beyond her singular actions.

853. How To Do “Thought Work” That Will Attract Positive Outcomes 

Whatever you say after “I am” when you wake up in the morning is what you are manifesting for the day, the week, the month and the year. What have you been saying? I am tired? I am annoyed? I am not worthy? When you’re in that negative headspace, you don’t attract success, happiness and growth. If you’ve been listening for a while, you know that mornings can be tough for me, so I’m sharing some helpful ways that I’ve been able to shift my mindset before I even get out of bed. Remember, you are happier, healthier, wealthier and more fit than you were yesterday. You’re going to create miracles today. What’s stopping you?

 

IN THIS EPISODE, WE TALK ABOUT:

Viewing social media as a free platform for feedback  Creating content that is from the perspective of ‘come with me’ instead of ‘let me show you’  Taking an honest look at your energetic field and what you’re attracting  How your thoughts determine your actions and outcomes  Writing your ‘turnaround statement’

 

RESOURCES

Thanks to Indeed for supporting Earn Your Happy. Go to indeed.com/happy to redeem a $75 sponsored job credit.  Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LORI

  • Follow me: @loriharder
  • Follow Lite Pink: @drinklitepink
  • Follow Earn Your Happy: @earnyourhappy
  • Follow Girlfriends & Business: @girlfriendsandbusiness
  • Listen to Girlfriends & Business

841. Lauryn Bosstick Of The Skinny Confidential On What You Should Talk About On Online, Finding Stillness In Your Life And Creating Community-Driven Products 

Today, I’m joined by the founder of The Skinny Confidential, Lauryn Bosstick! She’s an entrepreneur, podcast host, two-time best-selling author, and a mom and wife. We get into how to stay true to yourself on social media, breaking out into the beauty product space, and how Lauryn stays calm amongst the chaos of her career. Lauryn shares her tips for creating boundaries and maintaining a strong marriage, plus what she thinks is the biggest mistake that influencers make when they’re launching a product-based business. Tune in to hear more of Lauryn’s advice about entrepreneurship, mental health, and more!

 

IN THIS EPISODE, WE TALK ABOUT:

Staying authentic online  The stillness and clarity that moving to Austin has brought to her life The power of having a ‘Think Week’  Shifting thought patterns  Hacks for creating mental space  Creating products that are community driven  Disrupting the beauty category  Her biggest piece of business advice

 

RESOURCES

Check out calm.com/lori for 40% off your Calm Premium membership.  Lauryn’s Instagram Highlight about Think Week  You Can Heal Your Life by Louise Hay  Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show

 

CONNECT WITH LAURYN

  • Instagram: @laurynbosstick
  • The Skinny Confidential: @theskinnyconfidential
  • Listen to The Skinny Confidential Him & Her Podcast

 

CONNECT WITH LORI

  • Instagram: @loriharder
  • Lite Pink: @drinklitepink
  • Earn Your Happy: @earnyourhappy
  • Girlfriends & Business: @girlfriendsandbusiness
  • Listen to Girlfriends & Business

 

ABOUT LAURYN

Lauryn Evarts Bosstick has turned her passion for beauty, wellness & no-censor advice into one of the most distinctive blogs online today, The Skinny Confidential. Along with the blog Lauryn released her own book, The Skinny Confidential Lifestyle Guide & a BODY App, which is a monthly subscription service that includes new workouts & meal plans.

In partnership with her husband, Michael Bosstick, Lauryn hosts the cheeky entrepreneurial podcast, The Skinny Confidential HIM & HER, which just hit 81 million downloads. Lauryn works with the top tier brands while continuing to connect with her community on a daily basis.

The Skinny Confidential has been featured in SHAPE, Women’s Health Magazine, SELF Magazine, The Gary Vee Show, People Magazine,The Lady Gang, Juicy Scoop, Who What Wear & she was one of Create & Cultivate’s top 100 beauty bloggers. Lauryn is an author, blogger, podcaster, entrepreneur & mother.

She lives in Los Angeles with her husband, her daughter Zaza, & her chihuahuas. You can find her reading, writing, practicing Pilates, or spooning her two chihuahuas.