Author: Lori Harder

Eric Siu is an amazing human being. Getting into video games as a kid he discovered that he was building a lot of skills, joining teams, and creating communities — all things that he didn’t have in real life. As he grew up he learned to take that same passion and skill set and apply it to other areas of his life. In his new book “Leveling Up” Eric uses video games as a lens to view personal growth and achievement in a way that anyone can understand. If you’re ready to reach the next level, give this a listen.

 

Question Highlights:

• What does leveling up mean to you and where did it come from?
• What’s most important to you right now?
• What makes you think that anyone can win at life and business?
• What are the universal truths you see in successful people?
• How did you move through your family not supporting you?
• How do you put yourself into spaces where you continue to level up?
• How do you mentally prepare for putting yourself in uncomfortable situations?
• What’s something that you couldn’t live without?

 

Guest Bio:

Eric Siu is the CEO of content intelligence software ClickFlow, which helps you grow your traffic while looking like a genius. He also owns ad agency Single Grain and has worked with companies such as Amazon, Airbnb, Salesforce and Uber to acquire more customers. 

He hosts two podcasts: Marketing School with Neil Patel and Leveling Up, which combined have over 30 million downloads to date. 

He also speaks frequently around the world on marketing and SaaS.

Believing in yourself is going to get you to where you want to go. I believe manifestation is one of the most powerful tools we can use to accomplish our goals, improve our lives, and make ourselves feel better. And that’s not just my opinion: It’s backed up by science! We all know the placebo effect and how in many instances it is nearly as powerful as actual medication — all with the power of our mind. So why don’t we think that the power of belief can work just as well with our goals? Spoiler alert: It does.

When you stop doing the hard stuff, life actually feels harder. It’s not always easy to do the things you need to do to live the life that you want. But if you skip out on the hard stuff, the rest of your life is only going to be harder. Doing it may be the hard part, but the reward makes life easier.

There’s a couple of psychological tricks to help you face a challenging day. One is to block out the impact of how hard it’s going to be and instead focus on how it’s going to feel on the other side. You can also choose to feel grateful for everything you have in your life — including the things that are afforded by those hard things.

You also need to acknowledge the season of life that you are in. Sometimes what you desire is on the other end of doing something that you don’t want to do. If you enjoy personal space but you have a goal that requires you to momentarily give that up, acknowledge it upfront so that you know that this is only temporary and that it will be worth it.

Life is going to get hard. That’s unavoidable. But it’s up to you whether the hard things you do in life lead to an easier life on the other side. Pick the hard you want in life, and don’t let the drive to live easy lead to frustration.