Category: By Lori

Are you doing everything in your business but still wondering why you never have enough time? In this episode, Danielle and Kyle Roach break down how getting more specific about your ideal customer, messaging, and marketing makes growing your business much easier. They share how AI can help local businesses create better content, improve SEO, optimize ads, and build a marketing system that works together. We also talk about building a business with your partner, creating a shared vision, and navigating the different seasons of family and entrepreneurship together. Tune in to learn how to grow your business without letting it take over your life.

 

In this episode you will learn:

00:00 Unclear marketing makes growing your business harder than it needs to be.

03:45 How dividing responsibilities helps reduce decision fatigue.

09:00 What communication rituals keep you aligned through different seasons?

14:30 How to make your differences work for you in business and marriage.

22:00 The “capacity lie” that keeps successful business owners stuck.

26:30 How systems and delegation can help you escape business burnout.

29:00 The 3 marketing channels local businesses need to build.

34:30 The Fab 5 framework for finding your ideal client.

40:30 How AI can create and optimize your marketing content.

44:00 What does it actually take to turn your marketing into consistent clients?

48:00 What can you build in 30 to 90 days with an AI-powered marketing system?

52:45 Why brick-and-mortar businesses have a huge opportunity with AI.

59:15 How to create a consistent marketing engine in less than an hour a week.

 

RESOURCES

DM “AI MACHINE” to @theexpandedcollective to learn more about Danielle and Kyle’s marketing AI system.

Apply for the Elite Entrepreneur Mastermind HERE!

Get on the waitlist for Mentor Collective Mastermind HERE!

Try glōci for 40% off your first order with code HAPPY at checkout – head to getgloci.com

 

FOLLOW

Follow me: @loriharder

Follow glōci: @getgloci

Follow Danielle: @dr.danielleroach

Follow The Expanded Collective: @theexpandedcollective

Have you ever felt like you know exactly what you’re doing, but you struggle to explain it simply? In this episode, I break down why there is no fame without the frame, and how frameworks can turn your knowledge into something people can understand, remember, and repeat. I share how experts like Simon Sinek, Daniel Priestley, and Dan Martell have used frameworks to become known for what they teach. Plus, how you can use AI to identify the frameworks already inside your business. Get ready to turn your expertise into something people can actually remember and share.

 

In this episode you will learn:

• Why there is no fame without the frame.
• How frameworks turn your expertise into a repeatable process.
• What Simon Sinek’s Golden Circle teaches you about memorable frameworks.
• How to use AI to identify the frameworks already inside your business.
• The questions that help you turn your process into a clear framework.
• How frameworks make your offers easier to understand and sell.

 

RESOURCES

Curious about peptides and GLP-1s? Check out Loop’s special offer HERE!

Learn more about Million Dollar Guest HERE!

Apply for the Elite Entrepreneur Mastermind HERE!

Get on the waitlist for Mentor Collective Mastermind HERE!

Try glōci for 40% off your first order with code HAPPY at checkout – head to getgloci.com

 

FOLLOW

Follow me: @loriharder

Follow glōci: @getgloci

Are you showing up on social media consistently but still wondering why no one seems to notice? In this episode, I sit down with social media strategist Katelyn Rhoades to break down how to become more visible online without forcing yourself to be on camera or copying someone else’s strategy. We talk about how to know when your content should focus on growth versus sales, how to use carousels to get people to stop and engage, why strong hooks matter, and how content pillars make showing up consistently so much easier. Katelyn also shares how to handle criticism, become more comfortable being seen, and MORE. Get ready to make social media feel simpler, more strategic, and a whole lot more fun.

 

In this episode you will learn:

00:00 The visibility strategy that helps the right people find you.

03:45 Who were you before you believed you could build a business of your own?

06:45 The 2 types of women who are stuck waiting to be visible.

09:30 What happens when you have someone who can see what you can’t.

11:45 The 3 stages of the Visibility Gap.

14:30 Do you really have to talk to the camera to grow?

15:30 How carousels outperform videos when you use them strategically.

17:00 Tips to choose the right carousel format for your goal.

22:00 How to choose content based on whether you want visibility, engagement, or sales.

24:30 Katelyn’s top tip that can give your carousels more visibility.

29:30 Why your hook can make or break your entire post.

32:00 How polarizing content helps you attract the right people.

34:15 What to do when you’re afraid people won’t like you.

36:30 How to keep showing up when people criticize your content.

38:00 The social media boundary that can protect your mental health.

40:00 Advice to someone who’s ready to take a chance on social media.

42:15 How to create a week of content without starting from scratch.

46:30 What do you want every woman to know about showing up online?

48:30 What to do when it feels like everyone else is getting the opportunities you want.

51:00 How to get Katelyn’s Visibility Content Pack.

 

RESOURCES

Get Katelyn’s Visibility Content Vault™ 2.0 with 200+ done-for-you Canva templates HERE!

Follow Katelyn on Instagram @thekatelynrhoades and comment PACK on any post to have the link sent directly to you

Apply for the Elite Entrepreneur Mastermind HERE!

Get on the waitlist for Mentor Collective Mastermind HERE!

Try glōci for 40% off your first order with code HAPPY at checkout – head to getgloci.com

 

FOLLOW

Follow me: @loriharder

Follow glōci: @getgloci

Follow Katelyn: @thekatelynrhoades